PlayIQ Performance
For your swing and your progress
Upload swings, revisit lessons, and explore performance tools.
One game. One club. Better decisions.
Play better golf.
Run better clubs.
PlayIQ brings together two sides of the game: practical swing coaching for golfers and coaches, and clearer operating insight for golf clubs.
PlayIQ ClubOps
For the people running the club
Connect operating signals to member experience, revenue, and cost decisions.
PlayIQ Performance · golfers & coaches
Make every swing and lesson count.
Upload swing videos for analysis and coaching feedback, keep past lessons close, and use Advanced Analytics and PerformanceLab to follow your golf progress. Coaches can use dedicated tools and invite members to keep learning between lessons.
Upload a swing. Get coaching.
Share swing videos and receive detailed analysis and coaching feedback to guide your next practice session.
Explore PerformanceKeep every lesson in view.
Review past lessons and coaching feedback over time, so your next session can build on what you have already worked on.
See the golfer experienceGo deeper with your game.
Advanced Analytics and PerformanceLab help golfers explore swing trends and track on-course performance.
Explore tools for golfersA look inside PlayIQ Performance
See your swing. Understand your game.
See what is working in your swing and what to practice next. Then follow your on-course progress in PerformanceLab.
Swing feedback
Review your swing frames with AI coaching on your strengths, what to improve, and drills to guide your next practice session.
On-course progress
Track your rounds and handicap trends in PerformanceLab. Compare estimated strokes gained across driving, approach, short game, and putting against your selected skill level.
Use swing feedback to plan practice, then review on-course scoring patterns in PerformanceLab.
Explore Performance →A better welcome to the game
Give new members a way to keep learning.
Earn 25% of collected eligible member subscription revenue alongside your lesson fees. There is no partner-program fee. Coaches have no upfront license cost when the club is the payer; the payer named in the order remains responsible for the paid member subscriptions.
PlayIQ ClubOps · golf club teams
Make clearer decisions across your operation.
PlayIQ Insights brings together the operating data clubs already produce and helps teams spot patterns related to member experience, staffing, purchasing, utilization, and pricing. Your team stays in control of what to do next.
See the operating picture.
Bring signals from POS, tee sheets, labor, dining, inventory, and member activity together to understand what is changing across the club.
Explore club solutionsTurn signals into decisions.
Surface opportunities around member experience, staffing, prep, purchasing, utilization, and pricing for your team to evaluate and act on.
How ClubOps worksStart with straightforward pricing.
PlayIQ Insights is $300/month per club, with no module upcharges. Multi-course operators receive portfolio discounts.
View pricing detailsClubOps sample operating brief
From club signals to a useful next step.
A sample member experience brief shows how PlayIQ can organize service signals, highlight areas for attention, and give operators a starting point for follow-up.
Explore ClubOps solutions →
ClubOps pricing
PlayIQ Insights is $300/month per club.
No module upcharges. No hidden fees. No club pays more than $300/month for Insights, and multi-course operators receive portfolio discounts. If PlayIQ is not the right fit, ask for a refund for the current month's subscription cost paid to PlayIQ.
Choose your next step
One PlayIQ. Two ways to move the game forward.
Whether you are working on your swing or the club behind it, start with the PlayIQ experience built for your role.
For golfers & coaches
Explore swing analysis, lesson history, Advanced Analytics, and PerformanceLab. Coaches can see coach tools and the Performance Partner Program.
For golf clubs
Explore operational insights for experience, revenue, and cost decisions, or book a walkthrough with your club's use case in mind.